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Industry Relationships


Home Care Association of America (HCAOA)

Founded in 2002, the Home Care Association of America is the nation’s first association for providers of private duty home care, which includes non-medical home care services. The HCAOA is the recognized resource for information and definition of private duty home care practice, supported by a strong national membership of providers. HCAOA leads the industry that cares for people at home through education and advocacy.

Today, the HCAOA represents more than 1,300 member organizations and over 300,000 employees throughout the United States providing private pay in-home care services for the elderly and disabled.

View the HCAOA-WI Brochure

The Home Care Association of America (HCAOA) is the nation’s first association for providers of private duty home care.

HCAOA was founded on the principle that quality private duty home care has one model of care and that model is to employ, train, monitor and supervise caregivers, create a plan of care for the client and work toward a safe and secure environment for the person at home.

Mission & Vision, and Guiding Principles:

Mission – The Home Care Association of America enhances the strength and professionalism of private duty home care providers through education and best practices.

Vision – Leading the industry that cares for people at home through advocacy and education

Purpose – To provide leadership, representation and education for the advancement of non-medical private duty home care and provide a strong unified voice to speak to the issues of concern within the private duty home care industry.

Guiding Principles – Associations that have guiding principles use them to help determine how the association will conduct its business, assist in determining policy and positions, and in providing direction. While the mission and vision of the National Private Duty Association are the main tools for determining strategy and direction, these guiding principles complement that mission and vision.

  1. We believe that people should be able to age safely in place at home to the extent possible according to their desires and permitted by their resources.
  2. We will champion measures at both the federal and state levels that promote home care quality and affordability
  3. Appropriateness of care and client protection is best provided in an employee based model.

Goals Include:

  • Set industry standards for private duty home care
  • Educate the public about the differences in private duty models
  • Develop best practices within the home care industry
  • Develop core training and education programs

About HCAOA-Wisconsin

HCAOA-Wisconsin is the Madison-based trade association of private duty home care providers dedicated to helping the aging, the ill and the disabled continue to live in their own homes. In addition to its most valuable resource — peer-to-peer networking — HCAOA-Wisconsin will provide news relevant to the industry, help in understanding federal issues, advocacy on state issues, and education on financial management, marketing and new product offerings. HCAOA-Wisconsin is here to help private duty home care providers help each other with their businesses and practices.

Robert Weink, Founder & CEO of Midwest Home care is proud to be serving as the current President of HCAOA-WI


Wisconsin Alzheimer’s Disease Research Center

logo_wisconSanjay Photo Sanjay Asthana, MD, Director

The Wisconsin ADRC s disease treatment and prevention strategies.  The success of the Wisconsin ADRC relies on the participation and data collected from hundreds of research volunteers.

Learn More

Midwest Home Care Employees Participate in Wisconsin Alzheimer’s Clinical Research

Midwest Home Care not only supports the scientific research occurring within our community, but also participates in the clinical trial studies on a regular basis.  In doing so, the employees of Midwest Home Care are contributing directly to the possibility of discovering leading technologies, treatments and prevention strategies for the families we serve and the greater community of individuals and families living with Alzheimer’s.  Participation in the clinical research is a three year commitment involving physical, cognitive and clinical procedures that contribute to the mission of the Wisconsin Alzheimer’s Disease Research Center.

Why Participate

Everything we have learned about memory, memory treatments and memory disorders is known because somebody volunteered for a research study.  Because of volunteers, researchers are making great strides in early diagnosis of memory problems and in identifying potential new interventions to help treat, delay the onset, and possibly prevent Alzheimer’s disease entirely.

Benefits of Volunteering

  • Help others, including future family generations, who may be at risk for Alzheimer’s disease
  • Receive regular monitoring by Alzheimer’s professionals
  • Learn more about the disease from experts
  • Get information about support

Clinical trials and studies are a partnership between researchers and volunteer participants, who work together to answer questions about humans that we can answer in no other way.  Ensuring that those answers are correct requires volunteers from all walks of life.  Please call today to see how you can get involved:  (608) 263-2582 or toll-free at (866) MEM-PROG (636-7664)


Alzheimer’s & Dementia Alliance of Wisconsin

ALZ-logo

Join Team Midwest and other supporters for the 2014 annual Alzheimer’s Walk and company picnic!

The walk is a fundraiser for the Alzheimer’s & Dementia Alliance of Wisconsin and takes place in several counties in the south central Wisconsin area.

More than 116,000 Wisconsin families have been touched by Alzheimer’s and dementia, and many more people are providing care. Alzheimer’s is not normal aging – it is a progressive and fatal disease, and you can help address this escalating epidemic.

Every penny raised at the Alzheimer’s Walk stays here in south central Wisconsin — providing critical support and education to both families and professionals impacted by any dementia-related disease. By attending the Alzheimer’s Walk, whether you walk or not, you not only support the Alzheimer’s & Dementia Alliance financially, but you also show elected officials that you support Alzheimer issues.

Step Forward.  Give Hope.

Dane County Alzheimer’s Walk Saturday, September 27, 2014 Warner Park Shelter, Madison

Registration: 7:45 a.m.

Walk & 5k Run Start 9:15 a.m.

Register Now

Call Us! (608) 276-6000